OTA Talent Achieves Record Growth in 2022
OTA Talent, the largest pure play TV News Agency in America by agent count had record growth in 2022. OTA has made significant investments in client experience, personnel, infrastructure and marketing.
OTA Talent CEO and Jeff Marcu reflects on the history of the agency he founded. “For our entire 10-year existence, OTA Talent has been the fastest growing TV News Agency in America. We are so proud of our team and excited about our many client achievements. The OTA Advantage has set the standard in our industry.”
OTA continues to add new team members and clients in numbers that consistently outpace the competition. With an aggressive marketing plan and an effective management team, OTA is poised for growth in the next decade. “We consistently update our infrastructure and procedures to reflect the market and its needs to serve our clients in the best possible way,” OTA Talent Vice President Kimberly Price explained.
OTA developed a proprietary market-proven system that has advanced the careers of hundreds of OTA Talent clients. “We are proud that all of our amazing agents provide the same ultra-high level of service to our wonderful clients. Selecting the right agent can literally mean the difference of hundreds of thousands to millions of dollars in client career earnings,” Marcu said.
Price shared more about what the agency calls The OTA Advantage. “Our agents are journalists who have worked in newsrooms across the country for decades. Experience and knowledge count, and that is why our clients trust us,” Price said.
OTA is forecasting strong industry hiring in 2023 and 2024 because of high demand for newsroom personnel and the upcoming political season. This will further advance OTA’s growth over the next two years.
About OTA Talent
OTA Talent is the fastest growing TV News Talent Agency in America. OTA is the largest pure play TV News Agency in America. This metric is measured by agent count. OTA represents top news talent at networks and major market stations throughout the country. OTA has built significant careers in an ultra-competitive industry. OTA specializes in identifying client strengths, coaching them to excellence, then creating unsurpassed career opportunities for them. The industry’s go-to website FTVLive.com wrote, “OTA has become one of the most respected talent agencies in TV.” For more information, visit OTAtalent.com.